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The Monitor page gives you visibility into how your monitored category’s perform in generative search engines and shopping assistants. It works directly with your current product catalog (no changes required) so you can quickly uncover trends, benchmarks, and opportunities. You can use Monitor to:
  • See how your AI visibility is changing over time
  • Compare performance across product categories
  • Track how your catalog performs against competitors
  • Explore visibility by prompt, such as “best rain jackets for hiking”

Visibility

The Visibility section shows your aggregate visibility score across monitored categories and AI search engines. By default, it highlights how you compare to the category leaders (aggregate), and you can optionally add up to five competitors to benchmark your performance. Visibility ranges from no visibility (blank) to low (red), medium (yellow), and high (green). All visibility metrics are presented in a table, organized by AI channel.

Monitored Categories

You can use the Monitor tab to track how your product categories are performing across AI-powered search and shopping platforms. By selecting specific categories to monitor, you can follow changes in visibility over time, identify top-performing AI channels for each category, and benchmark your performance against competitors. Category-level tracking helps you focus your enrichment strategy where it matters most, whether that’s improving underperforming categories or reinforcing visibility in high-performing ones. Categories appear in a table that shows:
ColumnDescription
RankShows how this category ranks relative to the rest of your categories.
CategoryThe product category being monitored, such as running shoes or kitchen tools.
Top AI ChannelThe generative search engine where your products in this category perform best.
Visibility ScoreThe current visibility score for the category.
Hovering over a monitored category allows you click View to see more detailed insights, including tracked prompts, citation sources, and competitor benchmarks for that category.