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Product Agent is currently in beta, and we’re seeking partners to help shape its future.
This topic covers the steps to set up Brand Configuration.

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Procedure

  1. In the left menu, click Settings. The Product Agent Settings menu is displayed.
  2. Click Brand Configuration. The Brand Configuration tab is displayed.
  3. In the Channels to Optimize Content For section, select one or more channels that you want Product Agent to create enriched product data for.
  4. In the Languages to Generate section, select one or more languages to generate content in. English is the default. French, Spanish, and German are also supported.
  5. (Optional) To have Product Agent crawl your suppliers’ websites to gather additional information about your products for enrichment, in the Data Enhancement Options section, click Crawl Product Suppliers.
  6. (Optional) To have Product Agent benchmark your enriched content against your competitors’ content, in the Competitor URLs field, do the following:
    • In the Competitor 1 URL field, enter a competitor’s URL.
    • To add another competitor, click Add Competitor URL and enter a competitor’s URL. You may enter up to five competitor URLs.
  7. In the Brand Guidelines section, configure your global guidelines by doing the following:
    • In the Brand Tone & Voice Guidelines field, enter a new guidance rule.
    • Click + Add. The new brand tone and voice guideline is added. Repeat this step as required to create additional rules.
Configuration is complete. You can return at any time to adjust your setup.